Erin Rodrigue

Writer and Editor

Erin is a writer at HubSpot, covering marketing, AI, SEO, and trending news. Her background is in e-learning and copywriting. She’s a proud owner of an Etsy shop, around 20 house plants, and a cat.

My latest articles

5 Marketing Trends That Might Not Survive in 2023 [HubSpot Research]
Few marketing trends last forever. In reality, they come and go at rapid speed — and marketers must adapt. Here, we'll cover five marketing trends that are losing steam and how marketers can respond.
Published: December 19th, 2023
9 Stats That Prove Your Mood Can Impact Sales Performance
It's no surprise that sales is a tough game, making it essential for sales leaders to keep their team's morale high. Here, we'll discuss everyday stresses facing sales reps and six tips to boost your sales floor's mood.
Published: July 12th, 2022
Is Instagram Dying?
Photos are out, Reels are in. Chronological feeds are out, algorithm-selected feeds are in. But are these changes enough to cause users to jump ship? Let’s take a closer look.
Published: January 31st, 2023
Can AI-Generated Content Hurt Your Search Ranking?
NEW
Will the convenience of AI come at the expense of your search ranking? Here, we'll explore everything you need to know about AI-generated content — including how it performs in search results, its limitations, and tips for leveraging it.
Published: August 7th, 2023
Why Your ChatGPT Prompts Aren’t Working (+ How to Fix Them)
NEW
There's a lot of hype around ChatGPT and AI models like it. It can take a single prompt and transform it into an entirely new piece of content. It can research virtually any topic, and deliver its findings in the form of poetry, code, lyrics...
Published: July 24, 2023
How These 3 Content Creators Turned a Side Hustle Into a Full-Time Gig
Content creator is a job title that didn't exist a decade ago. Now, 50 million people consider themselves creators, following their passion in a billion-dollar industry. Here, I spoke with three creators to learn their biggest tips for quitting your 9-to-5.
Published: March 6th, 2023
How to Fit AI Into Your Content Marketing Strategy [+ Its Biggest Pitfalls], According to Jasper's Head of Enterprise Marketing
AI is still in its early stages, and marketers need to know how to use these tools correctly. Here, I spoke with Samyutha Reddy, Head of Enterprise Marketing at Jasper, to learn how to fit generative AI into your content marketing strategy — and the pitfalls to avoid.
Published: June 20th, 2023
Is AI the Future of Video Creation? We Asked Wistia's Head of Production
On average, it takes marketers two weeks to create a video from start to finish. But what if there was a way to streamline the process? Here, I spoke with Chris Lavigne, Head of Production at Wistia, to learn how AI is changing the way we create videos.
Published: June 5th, 2023
Why Coachability Is Key to Sales Success
Coaches can't win games alone. They need players who are willing and hungry to win. The same is true in sales. Here, we'll define coachability in sales and explore what it takes to be truly coachable.
Published: February 21st, 2023

Erin Rodrigue

Writer and Editor

My latest articles

5 Marketing Trends That Might Not Survive in 2023 [HubSpot Research]

9 Stats That Prove Your Mood Can Impact Sales Performance

Is Instagram Dying?

Can AI-Generated Content Hurt Your Search Ranking?NEW

Why Your ChatGPT Prompts Aren’t Working (+ How to Fix Them)NEW

How These 3 Content Creators Turned a Side Hustle Into a Full-Time Gig

How to Fit AI Into Your Content Marketing Strategy [+ Its Biggest Pitfalls], According to Jasper's Head of Enterprise Marketing

Is AI the Future of Video Creation? We Asked Wistia's Head of Production

Why Coachability Is Key to Sales Success

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Can AI-Generated Content Hurt Your Search Ranking?
NEW

Why Your ChatGPT Prompts Aren’t Working (+ How to Fix Them)
NEW